Since 1876, SAPPORO has been the first beer brewed by the people of Japan, the brand that paved the way for all beers in the nation. Originally brewed by the German-trained brewer Seibei Nakagawa, SAPPORO was a favorite among beer lovers - a crisp, clean taste they appreciated and an advanced brewing process they respected. Amazingly crisp with refined bitterness Smooth taste from the first sip to the last drop